Business and Spirituality

[Via The Art of Living Foundation]

Below are the excerpts from Sri Sri’s talk at the Business, Ethics & Spirituality discussion sponsored by the University of Southern California.

In the panel discussion, Sri Sri was joined by John Paul Dejoria, a first generation American-turned-enterpreneur, philanthropist, government officer and an integral part of the business community; and Rob Dyrek, a professional skateboarder, television star, filmmaker, enterpreneur and multi-faceted philanthropist.


Sri Sri Ravi Shankar: A few years ago, it was not considered appropriate for someone spiritual to be in a business setting. Business and spirituality, or business and charity appeared to be poles apart. Essentially, business is to give less and take more. If a banana is worth ten cents, it will be sold for twelve. You take more and you give less in business. However, charity is to give more than you take.

The backbone of business is trust. If trust is broken, business cannot succeed. Greed kills the consciousness. That’s what we saw with the financial crisis. To prevent this, it is essential for companies like John Paul Mitchell Systems to grow. Paul Mitchell is an example that shows that an individual need not be unethical to be rich and successful.

Corruption is the greatest dilemma in the world. Africa has no money to feed its people, yet there are billions in the bank accounts of corrupt politicians. How can the world be so blind to countries where there is such suffering and famine? When we raised this issue in the European Parliament, the office holders said they would send the money back to the African people. Corruption only happens out of a sense of non-belongingness. No one can be corrupt towards the people they belong to. We need to bring a sense of belongingness to every individual. How can that happen? When the mind is stress-free. A stress-free mind is the source of love. We must foster a sense of belongingness that cuts across the prejudice of nationalities and religions. The Art of Living Foundation have such a wide range of programs, so that people can learn how to cultivate a sense of belongingness.

We need to care and share. There have been earthquakes in Haiti, China and elsewhere. Today, businesses are helping out. America is at the forefront in providing aid. You should really congratulate yourselves.

There is a story I want to share. There was an earthquake in Gujarat many years ago. Our volunteers went to work there. They met an elderly lady who had gone to the temple and on her return found that she had lost everyone in her family. She had lost her sons, daughter-in-law and husband. Her home had crumbled. She had only a little amount in her purse which she wanted to give as a donation. Our volunteers refused her donation and said that they had come to give and not take. She said, “Nature has taken everything away from me. Don’t take away my right to give as well. Please accept my contribution, it is my dharma.” Our volunteers had tears in their eyes. When you have and you share, it is not a big deal. When you don’t have and you share, then that is something.


Q: Please speak about wealth.


Sri Sri Ravi Shankar: As per the ancient scriptures, there are eight types of wealth. Wealth is not only money. Of course, bank balance is wealth, progeny is also a type of wealth, so is health. If you have the confidence that you can create wealth in any situation, even when the economy is not doing well, you will have courage. That courage and confidence is a wealth. The ability to make friends is a wealth. Knowledge is also wealth.

The goddess of wealth, Laxmi, is floating on the lotus. She moves with the wind. The Goddess of knowledge, Saraswati, is on a rock. A rock is stable. Once you have learnt knowledge, you have learnt it for life. Wealth is not an end in itself. It is the means to an end. Wealth, happiness and life are to be shared with all those around.

Today, many people have lost faith. When you lose faith, it takes you within. Every crisis is an opportunity. When all doors are shut and you have nowhere to go, that is when you go within.


Many hurdles and crises come, but you must keep your intention strong. You have to have vision. When you look around, people who break your trust will be few. Those whose values falter will be few. Though sometimes you may shake, but hold on to your vision and mission.

If you don’t want others to cheat you, why should you cheat others? Money is essential, yet you cannot sleep well having only money. Half our health is spent on getting wealth and then we spend half our wealth to get back the health.


Q: How do you define success?


Sri Sri Ravi Shankar: Success is measured by the smiles you have had from the heart. It is the confidence you have to face challenges. When everything goes well you can easily smile. Success is when everything falls apart and yet you can smile. One who manages all challenges that life gives is successful.

Q: Can business be a force to promote peace between nations?


Sri Sri Ravi Shankar: Three dimensions will bring peace. There should be spirituality in politics, corporate social responsibility in business and secularism in religion.

This is deeply ingrained in our minds. Gandhi and Nelson Mandela are examples of secularism in religion and spirituality in politics.


© The Art of Living Foundation
For Global Spirituality

The Hole in the Soul of Business.

[Via Gary Hamel ]

Here’s an experiment for you. Pull together your company’s latest annual report, its mission statement, and your CEOs last few blog posts. Read through these documents and note the key phrases. Make a list of oft-repeated words. Now do a little content analysis. What are the goals and ideas that get a lot of airtime in your company? It’s probably notions like superiority, advantage, leadership, differentiation, value, focus, discipline, accountability, and efficiency. Nothing wrong with this, but do these goals quicken your pulse? Do they speak to your heart? Are they “good” in any cosmic sense?

Now think about Michelangelo, Galileo, Jefferson, Gandhi, William Wilberforce. Martin Luther King and Mother Theresa. What were the ideals that inspired these individuals to acts of greatness? Was it anything on your list of commercial values? Probably not. Remarkable contributions are typically spawned by a passionate commitment to transcendent values such as beauty, truth, wisdom, justice, charity, fidelity, joy, courage and honor.

I talk to a lot of CEOs, and every one professes a commitment to building a “high performance” organization—but is this really possible if the core values of the corporation are venal rather than venerable? I think not. And that’s why humanizing the language and practice of management is a business imperative (as well as a moral duty).

A noble purpose inspires sacrifice, stimulates innovation and encourages perseverance. In so doing, it transforms great talent into exceptional accomplishment. That’s a fact—and it leaves me wondering: Why are words like “love,” “devotion” and “honor” so seldom heard within the halls of corporate-dom? Why are the ideals that matter most to human beings the ones that are most notably absent in managerial discourse?
John Mackey, the co-founder of Whole Foods Markets, once remarked that he wanted to build a company based on love instead of fear. Mackey’s not a utopian idealist, and his unflinching libertarian views are off-putting to some. Yet few would argue with the goal of creating an organization that embodies the values of trust, generosity and forbearance. Yet a gut-level commitment to building an organization infused with the spirit of charity is far more radical and weird than it might appear.

If you doubt that, here’s another experiment. The next time you’re stuck in a corporate staff meeting, wait until everyone’s eyes have begun to glaze over from PowerPoint fatigue and then get up and announce that what your company really needs is a lot more luuuuuv. When addressing a large group of managers, I often challenge them to stand up for love (or beauty or justice or truth) in just this way. “When you get back to work, tell your boss your company has a love deficit.” This suggestions invariably provokes a wave of nervous laughter, which has always struck me as a bit strange. Why is it that managers are so willing to acknowledge theidea of a company dedicated to timeless human values and yet so unwilling to become practical advocates for those values within their own organizations? I have a hunch. I think corporate life is so manifestly inhuman—so mechanical, mundane and materialistic—that any attempt to inject a spiritual note into the overtly secular proceedings just feels wildly out of place—the workplace equivalent of reading a Bible in a brothel.

Conscious Business

Fred Koffman in his book Conscious Business writes:

"Work is love made visible", said Kahlil Gibran. Service, rather than greed, is what drives a market economy. Business is a crucial arena for the expression of the human spirit. But love, service, and spirituality and not terms associated with the market place. Many of us believe that it is necessary to sell out in order to succeed in business, or to drop out in order to pursue a spiritual life. This is false polarity. When business is conducted with high level of consciousness, there is no tension between material and spiritual wealth. Conscious leadership can create a conscious business, one that integrates wisdom and compassion in support of human development. In a conscious business, ancient wisdom and modern economics come together.

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Business is not typically seen as a spiritual activity. It is supposed to pursue only money oriented goals devoid of any deeper significance. The only worthwhile businesses, however are conscious businesses: those that tackle their work as spiritual activity.

 Coming up Love and Business as defined by Fred.