Conscious Business

Fred Koffman in his book Conscious Business writes:

"Work is love made visible", said Kahlil Gibran. Service, rather than greed, is what drives a market economy. Business is a crucial arena for the expression of the human spirit. But love, service, and spirituality and not terms associated with the market place. Many of us believe that it is necessary to sell out in order to succeed in business, or to drop out in order to pursue a spiritual life. This is false polarity. When business is conducted with high level of consciousness, there is no tension between material and spiritual wealth. Conscious leadership can create a conscious business, one that integrates wisdom and compassion in support of human development. In a conscious business, ancient wisdom and modern economics come together.

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Business is not typically seen as a spiritual activity. It is supposed to pursue only money oriented goals devoid of any deeper significance. The only worthwhile businesses, however are conscious businesses: those that tackle their work as spiritual activity.

 Coming up Love and Business as defined by Fred.